Gear & Brands | Some I Actually Use
Not a paid list. Just a rolling shortlist of bikes, wheels, cockpits, wetsuits, and apparel that tend to work for Pacific Northwest conditions. Treat it as a jumping-off point, not gospel.
Wearables
Stuff you wear — wetsuits, kits, compression, eyewear. No dupes, just the hits.
Triathlon & TT Bikes
Frames you see over and over again in PNW transition racks.
Boutique tri-specific brand that punches above its weight — wind-tunnel developed tube construction, full Triad Elite builds from $4,189 to $8k, plus framesets if you want to roll your own. Less common in PNW transition areas than the big names, which is exactly the point.

Race Wheels
Fast hoops that actually matter on flat/rolling PNW courses and windy coastal days.
Race Tires
Rolling resistance is free speed — get the rubber right. Includes sealants, plugs, and CO2 for race-day flats.
The default tubeless sealant for most setups — widely available, works with virtually any tire, and seals small punctures mid-race without you touching a thing. If you're running tubeless and haven't picked a sealant yet, start here.

The most common CO2 inflator brand in PNW transition areas — reliable, widely available at local bike shops, and their Ultraflate Plus lets you control the inflation rate so you don't over-inflate a cold tire on race morning.

Cockpits & Aerobars
Bars, extensions, and integrated setups for dialing in your front-end position.
Full-send aero-nerd cockpit: clean, integrated bar built around drag reduction and forearm support so you can actually hold your position without suffering. Bolts onto most tri/TT bikes — no full front-end rebuild required.

The "you can actually source parts" option: Vision has a deep menu of clip-ons, base bars, and extensions—from simple setups to full integrated systems—so you can upgrade in stages instead of doing a whole new front end at once.

Purpose-built for the high-hands aero position — EVO bolt-on extensions and arm cups that let you stay low on a long-course bike split without spending the run in a crouch. If your current setup has you fighting to hold your position, this is the fix.

Tri Swiss-Army Brands
Brands that show up in more than one "important gear lane" — great if you like a cohesive build.
UK aero-nerd workshop energy: wheels plus "why does this exist?" components that are built around reducing drag in the real world. If you like gear that feels engineered (not marketed), Evolve is a fun rabbit hole.

The original tri Swiss-Army brand — if it touches your bike, Shimano probably makes a version of it. Dura-Ace Di2 is the benchmark electronic groupset, Dura-Ace C50/C60 wheels are legitimate race-day hoops, and their pedals and shoes are everywhere. If your local shop only stocks one drivetrain brand, it's this one.

Aero Accessories & Race-Day Optimization
Tools and gear for dialing in your position and finding free speed.
Training Technology
The hardware and software on your wrist, bars, and trainer — especially relevant for PNW off-season prep.
Local Tri Shops
Brick-and-mortar shops in the PNW that actually specialize in triathlon — not a triathlon rack in the back of a cycling store.
The rare shop built specifically for triathletes — FIST-certified bike fits, race wheel rentals so you can race carbons without buying carbons, wetsuit rentals, and staff who actually do the sport. In Enumclaw, 45 minutes from Seattle. Worth the drive.

A warehouse store with actual tri inventory across swim, bike, and run — not just the brands that paid for shelf space. Price matching, a loyalty program, and you can touch the wetsuit before committing. Near the PDX airport (I-205 exit 23B). Mon–Sat.

Boise's dedicated endurance shop — tri bikes, aerobars, components, and coaching under one roof. Professional bike fits, custom builds, and staff who understand the difference between a race position and a comfortable one. 1510 N 13th St, Boise.

A scuba shop that went all-in on open-water and tri. Vancouver's only dedicated wetsuit and tri-apparel retail location — Orca, Huub, Aqua Sphere — plus wetsuit rentals. If you're racing Victoria, Penticton, or anywhere in BC and need a fit or a last-minute kit, this is it. 1731 West 4th Ave, Vancouver.






















































